News & Events
PAPI men’s underwear will be a featured segment at Macy’s Glamorama in Minneapolis and Chicago
PAPI men’s underwear will be a featured segment at Macy’s Glamorama in Minneapolis and Chicago

Miami Lakes, Florida − August 08, 2009

Papi will be the featured exclusive men’s underwear segment at Macy’s Glamorama. Glamorama will be held on August 14th at the Orpheum Theatre in Minneapolis and August 21st at the Chicago Theatre in downtown Chicago.
For more than 17 years, Macy’s Glamorama has gained a reputation as the charitable fashion event of the year in Minneapolis and Chicago. Glamorama combines runway fashion, entertainment and technology together
into a fully integrated, theatrical show. Set in a traditional performance theatre, Glamorama is one of the most sought after tickets in town catching upwards of $1,000 a seat for the most exclusive VIP experience.

Papi comes from the sun-bleached shores of Miami…known throughout the world as “America’s Riviera” . . . where the bronzed and the beautiful work, play, and let loose…where tropical palms sway over a seductive,
multicultural world of art, fashion and sexual energy.

Papi, the name, embodies and represents paternal endearment and recognition. Papi is a man who posses style, sophistication and a certain sex appeal while maintaining a strong sense of self.

Papi underwear is known for capturing style and a man’s sense of himself. Papi represents the latest trends in men’s fashion and provides sexy, provocative, and colorful designs. Silhouettes are continually created and updated using premium fabrics with a man’s body and needs in mind.

Who’s your papi?
Is your papi the classic brief made unforgettable by Tom Cruise in Risky Business? Or the low-rise brief, cut to show off those killer abs? Perhaps it’s the Brazilian trunk whose shape accentuates strong legs. Maybe your papi is the thong, the strongest display of self-confidence and playfulness a man can realize through his undergarment.

Papi originally hit the market in the 1990s and was acquired by Miami-based Isaco International in 2004. Under Isaco International's design, marketing and sourcing capabilities, papi will continue to grow into a premiere lifestyle brand, gaining additional presence in American and worldwide markets.

About Isaco International
Isaco International has been in business since 1980 and has one success story after another. Beginning with high-end designer ties, Isaco soon made a name for itself in underwear, hosiery, sleepwear and loungewear.

Today, Isaco International has expanded into branded distribution by obtaining licenses for globally recognized names including PERRY ELLIS, PERRY ELLIS PORTFOLIO, PERRY ELLIS AMERICA, ACCENTS BY ISACO as well as private label manufacturing for most major retailers.

Contact:
Joe DePiro
jdepiro@isaco.com
5980 Miami Lakes Drive
Miami Lakes, Florida 33014
Ph: +305-594-4455
Or visit www.papiinc.com for more information

Images from the show